March 22nd 2013

Emotional Intelligence for Sales Success. Connect with customers and get results. Colleen Stanley.

Emotional Intelligence for Sales Success. Connect with customers and get results. Colleen Stanley.2013. ISBN 9780814430293. I admit I am one of those dinosaurs that has been discounting the role of EQ in sales.  Over the past few years I have been asked to review books on EQ and…… I never did it.  (Stupid , stupid,  stupid )  Boy was I wrong and wow is this book ever bang on. If you wanted to describe someone with poor impulse control, that would be me when I first started selling. This just may be the 2013 sales book of the year. Stanley wraps up so much of what we know about selling in today’s market with thoughtful , insightful,  useful and funny strategies and tactics. I expect you will have as much fun as I did reading this book – its not preachy its direct and on the money.  The quotes are worth the price of the book. I defy any sales person or manager with a brain to read this book and not immediately start to sell more for more.  Get it read it , use it and read it again. Pass it along to your team.   If it makes a difference send 1% of your increased bonus to a good charity!

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