July 28th 2005

Free Prize Inside. Seth Godin

Free Prize Inside. Seth Godin. ISBN 1591840414. 2004. This followed The
Purple Cow and preceded All Marketers are Liars. This book actually
said something and was worth the time spent. He gives us an incentive to
the next big marketing idea. Easy (typical Seth) read. However there
are some very good ideas in here and marketing /sales types will find it
useful. His pedigree is exposed a bit more here and that is also
useful. Summertime read. You may find it remaindered, I did.

Reg Nordman – rnordman@rocketbuilders.com
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