December 9th 2008
Tribes. We need you to lead us. Seth Godin.
Tribes. We need you to lead us. Seth Godin. 2008. ISBN9781591942330. I think Godin is just getting better and better. Yes his books are short- tiny even. Yes they are very simple and single minded. Yet that is exactly why they are so good. This one explains (along with other stuff) that:
- Tribes have leaders,
- Social media creates tribes
- Skype created a tribe – and killed telco revenues
- Wikipedia, Al Gore , Steve Jobs -all tribe builders
- Crowds have no leaders
- Crowds are tribes with no communication
- Heretics make change
- You decide to lead, not manage.
- And “R U Stuck on Stupid?”
This is a short plain ride book, a quick after Christmas turkey read. At the end Godin suggests that the best thing you can do with this book – is pass it onto someone else to spread the word about leading.
I liked it. A lot.
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Category: Communication, Leadership