One Perfect Pitch. How to sell your idea, your product, your business and yourself. Marie Perruchet.
One Perfect Pitch. How to sell your idea, your product, your business and yourself. Marie Perruchet. 2016. ISBN 9780071837590. The author was a french journalist who ended up in Silicon Valley helping entrepreneurs at 500 Startups make better pitches. She knew that the key to success was to create stories that did the job, quickly and clearly. ( Can you see why I like to read books by journalists?) After years of this she created her company , OnePerfectPitch and wrote this book. It is a one stop read for how to tell the story you need to tell to an audience that is likely attention deficit. I found it immediately useful and it continued that utility all through the book. Good compelling read that is easy to digest and use. If you speak to more than a few people in your life, you need this book.
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Category: Lifeskills, Sales Effectiveness, Technology Industry
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