September 22nd 2022
Sales Coaching Essentials. How to transform your sales team. Mark Garrett Hayes.
Sales Coaching Essentials. How to transform your sales team. Mark Garrett Hayes. 2022. ISBN 9781788603324. A very clear and well written guide to sales coaching. The author makes a clear distinction between training (teacher led) and coaching (partnership). In the sales environment coaching is a must-do for sales leaders. In my practise I see it as a journey of the sales leader and the sales team together toward better practices in their market. Your clients can help you find what works. Thus book touches all the bases in sales and gives you approaches, questions and concrete examples on what to do in any sales situation. Buy this book, read it, make notes and ensure it is on your desk for when you need it.
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Category: Leadership, Sales, Sales Effectiveness, Sales Efficiency
