Archive for May 20th, 2007

Revolutionary Wealth. How it will be created and how it will change our lives. Alvin and Heidi Toffler

Revolutionary Wealth. How it will be created and how it will change our lives. Alvin and Heidi Toffler. 2006. ISBN0375401741. Well for a generation that cut its teeth on Future Shock and The Third Wave there are few surprises in Tofflers’ approach to the issues. They re-emphasize the impact of Wave Three (the Third Knowledge revolution) with more reference to the growth of Prosumser ( open source, You Tube, home schooling, NGOs) arising as much from the failure of second wave institutions (“industrial society” creations like manufacturing factories, schools and their attached stakeholders). The analysis if Europe and the EU is quite different. They believe that the EU is using too centralized a control and growth strategy that makes Europe less competitive and further into the Second (industrial ) Wave each passing year as the Third (knowledge) Wave continues to roll out. He points out the real fears that we should be aware of with China as it follows a dual wave strategy. India and the other Asian countries receive quite a review as well. Their analysis of the deep fundamentals of Time, space and knowledge is worthwhile as the impacts can be seen further along multiple directions. Simple to follow and readable as they use shorter chapters, but as a 447pp tome, this is good for long flights and/or your summer reading selection. They end up optimistic despite the pitfalls but a bit short on suggestions as to what are the business opportunities coming forward. Read more and see him

Category: Finance, International, Management, Strategy, Technology Industry

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