The Myths of Innovation. Scott Berkun.
The Myths of Innovation. Scott Berkun. 2009. O”Reilly ebook. The author was a Microsoft IE coder and has written a few books for O’Reilly. This one really blows the door off on common myths wrto innovation. I liked the book, it does a great job, is easy to read and well referenced. If you are in the Innovation “game” this is a must read book. No quick answers but lots of insights.
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Category: Innovation