Archive for March 13th, 2009

The Snowball. Warren Buffett and the business of life. Alice Schroeder

Warren Buffett speaking to a group of students...
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The Snowball. Warren Buffett and the business of life. Alice Schroeder. 2008. ISBN 9780553805093. An authorised biography that still seems to tell most things like they are, this is one hefty book (838pp). Too heavy for airflights, I read a bit every evening.  It reads like a novel, which is a credit to the author – she has some good skills.  It is enjoyable and the sturdy reader will learn a lot.  You learn the philosophy, background, strategy and incredible skills of the Sage of Omaha. Anyone in the market will enjoy it, if they are smart enmough to understand. Students should read it.  I am glad that Obama just might be listening to this guy.

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Mastering the Hype Cycle. How to choose the right innovation at the right time. Jackie Fenn & Mark Raskino

Hype Cycle 2006
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Mastering the Hype Cycle. How to choose the right innovation at the right time. Jackie Fenn & Mark Raskino. 2008. ISBN 9781422121108.   RocketBuilders has used the Gartner Hype Cycle many times to analyze a technology and applications. Having this book brings all ehe Gartner experience and view points together. It is actually two books.  The first half, is abook about recognizing the Hype Cycle and what technology builders and innovators can (should) learn from this.  The second half is for companies that want to innovate but want to be sure to get started when the Cycle is working for them. Others could use the book to help save stalled innovation projects.    I especially enjoyed the examples and overall pragmatic style (utility) of this book. Check it out more at the book website, www.gartner.com/hypecycle.

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Category: Management, Strategy, Technology Industry

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