December 27th 2016
Beyond the Sales Process. 12 Proven Strategies for a Customer- Driven World. Stve Anderson & Dave Stein
Beyond the Sales Process. 12 Proven Strategies for a Customer- Driven World. Steve Anderson & Dave Stein. 2016. ISBn 081443715X. Another excellent Amacom sales book. This book continues the current thoughts on selling value for high performance sales. Anyone from the field will recognize that this is just a much better way of doing things. These authors show you how to spend the time in Discovery, Diagnosis, Design and Deliver they then go on to help you execute and sell the follow on value. They have 12 Strategies on how to make this work. I appreciate the practical and achievable steps they point out. So once you finish Mastering the Complex Sale – this is the next book to cement and extend your learning. Essential for all top performers and Sales Managers.
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