December 15th 2005
Lets Get Real or Lets Not Play. The Demise of 20th Century Selling &
Lets Get Real or Lets Not Play. The Demise of 20th Century Selling & the
Advent of Helping Clients Succeed. Mahan Khalsa. 1999. ISBN: 1883219507.
Buyers don’t trust sellers. Because they aren’t trusted, sellers have to
guess, and often guess wrong. Buyers prove themselves right and create
higher hurdles. And so it goes, with neither client nor consultant
achieving success.
Helping Clients Succeed™ is fundamental to the success of any business.
This program teaches you to become totally client-focused, break down
the barriers of dysfunctional business development, and find rewarding,
productive business relationships. With honesty, clarity, and
authenticity, Mahan Khalsa cuts through the nonsense and focuses on
getting results and helping clients succeed. This is avery useful book.
It really helps the salesperson stop guessing and ask those questions
that need to be asked. It truly means getting real.
Mike Peck pointed this book out to me and it ties into a few others i am
reading at the moment as well as work we are doing on improving lead
generation. It all ties into “truth based” marketing and sales.
Similar Posts:
- Let’s Get Real or Let’s Not Play. Mahan Khalsa
- Stop acting like a seller and Start Thinking Like a Buyer. Jerry Acuff & Wally Wood.
- The Complete Idiot’s Guide to Cold Calling. Keith Rosen
- When Buyers Say No. Essential Strategies for Keeping a Sale Moving Forward Tom Hopkins & Ben Katt.
- Dirty Little Secrets: Why sellers can’t sell and buyers can’t buy, and what you can do about it. Sharon Drew Morgen
