October 31st 2003

Clients for Life: Evolving from an Expert-For-Hire to an Extraordinary Adviser. Jagdish Sheth & Andrew Sobel.

Clients for Life: Evolving from an Expert-For-Hire to an Extraordinary Adviser. Jagdish Sheth & Andrew Sobel. 2002. ISBN: 068487030. So why has this remained on the best seller list for so long? Because this is also a great book if you are anyway involved in professional service sales. the seven areas to develop and balance are:
Selfless independence
Being Empathetic
Be a Deep Generalist
The Big Picture-Synthesizer
Have Great Judgment
Have Great Convictions
Practice Integrity at all times.
Website is www.andrewsobel.com for some good interviews, but you still need the book on your bookshelf.

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