{"id":4369,"date":"2012-06-11T08:03:26","date_gmt":"2012-06-11T16:03:26","guid":{"rendered":"http:\/\/www.regnordman.com\/?p=4369"},"modified":"2012-06-11T08:03:26","modified_gmt":"2012-06-11T16:03:26","slug":"curation-nation-how-to-win-in-a-world-where-consumers-are-creators-steven-rosenbaum","status":"publish","type":"post","link":"https:\/\/www.regnordman.com\/2012\/06\/11\/curation-nation-how-to-win-in-a-world-where-consumers-are-creators-steven-rosenbaum\/","title":{"rendered":"Curation Nation. How to win in a world where consumers are creators. Steven Rosenbaum."},"content":{"rendered":"
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Curation Nation. How to win in a world where consumers are creators. Why the future of content is context. Steven Rosenbaum<\/a>.. 2011. ISBN 9780071760393.\u00a0 I confess, I am a content curator.\u00a0 Maybe 5% of what I\u00a0 put out on the web is my own content – book reviews.\u00a0\u00a0 The rest is material gleaned from 620 + RSS feeds I review five days a week.. I share about 20\u00a0 items each day – which are queued up in Hootsuite so one goes out every few hours.\u00a0 In my online travels I may post another half a dozen immediate tweets\/G+ posts of things that are relevant to me in my “collecting” of items on sales and marketing “today”.<\/p>\n

Rosenbaum goes into some detail about how the firehose of content needs to be curated – so you can pick and choose what is relevant to your interests\/uses.\u00a0 There are people who are doing that , Scoble<\/a>, Kawasaki, Huffington Post.\u00a0 Others rail against repurposing of content, eg Mark Cuban<\/a>.<\/p>\n

Who could benefit from this book?\u00a0 Marketers, authors, journalists and anyone who proposes to be a content authority.\u00a0 More of a whats happening vs what to do about it book, the insights are valuable. I believe him when he points out several business models that can spring from these ideas.<\/p>\n

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