{"id":4140,"date":"2012-04-19T10:18:27","date_gmt":"2012-04-19T18:18:27","guid":{"rendered":"http:\/\/www.regnordman.com\/?p=4140"},"modified":"2012-04-19T10:18:27","modified_gmt":"2012-04-19T18:18:27","slug":"thank-you-for-arguing-what-aristotle-lincoln-and-homer-simpson-can-teach-us-about-the-art-of-persuasion-jay-heinrichs","status":"publish","type":"post","link":"https:\/\/www.regnordman.com\/2012\/04\/19\/thank-you-for-arguing-what-aristotle-lincoln-and-homer-simpson-can-teach-us-about-the-art-of-persuasion-jay-heinrichs\/","title":{"rendered":"Thank you for Arguing. What Aristotle, Lincoln, and Homer Simpson can teach us about the art of persuasion. Jay Heinrichs."},"content":{"rendered":"
\"Cover<\/a>

Cover via Amazon<\/p><\/div>\n

Thank you for Arguing. What Aristotle, Lincoln, and Homer Simpson can teach us about the art of persuasion. Jay Heinrichs.\u00a0 2007. ISBN 9780307341440. I heard about this book and Heinrich’s from a recent BusinessWeek article <\/a>about his booming consulting business (March 31) . The book is a treat and a trip. through self deprecating humour and great examples he draws you into the world of rhetoric.\u00a0 I like this material so much that I have become addicted to his blog http:\/\/www.figarospeech.com\/.\u00a0 If you are in sales and or marketing this is a foundational book. But do not stop there, we can all learn from this delightful book. Its a quick easy read that could change your life.<\/p>\n