{"id":106,"date":"2006-02-24T15:23:00","date_gmt":"2006-02-24T23:23:00","guid":{"rendered":"http:\/\/www.regnordman.com\/2006\/02\/24\/the-irresistible-offer-mark-joyner\/"},"modified":"2007-02-12T15:01:39","modified_gmt":"2007-02-12T23:01:39","slug":"the-irresistible-offer-mark-joyner","status":"publish","type":"post","link":"https:\/\/www.regnordman.com\/2006\/02\/24\/the-irresistible-offer-mark-joyner\/","title":{"rendered":"The Irresistible Offer. Mark Joyner"},"content":{"rendered":"

The Irresistible Offer. How to Sell Your Product or Service in 3
\nSeconds or Less. Mark Joyner.2005. ISBN 0471738948. Easily the quickest
\nbook on value proposition\/elevator pitch that I have read. He pitches an
\nIrresistible Offer , to a Thirsty Crowd with the intent to sell a Second
\nGlass. The insights are good, and the experience of Joyner is very
\nbroad, with especial interest to me on Internet marketing as that is
\nwhere he made his fortune. This is a very pragmatic and useful book.
\nEasy read. Worth adding to your library. So he has sold me!<\/p>\n