Comments on: selling against the goal. How corporate sales professionals generate the leads they need. Kendra Lee https://www.regnordman.com/2008/04/18/selling-against-the-goal-how-corporate-sales-professionals-generate-the-leads-they-need-kendra-lee/ Noble Seekers in the World of Professional Sales Fri, 23 May 2008 17:26:55 +0000 hourly 1 https://wordpress.org/?v=6.5.3 By: Mark.Jones https://www.regnordman.com/2008/04/18/selling-against-the-goal-how-corporate-sales-professionals-generate-the-leads-they-need-kendra-lee/comment-page-1/#comment-13608 Fri, 23 May 2008 17:26:55 +0000 http://www.regnordman.com/2008/04/18/selling-against-the-goal-how-corporate-sales-professionals-generate-the-leads-they-need-kendra-lee/#comment-13608 That is an interesting article. In our experience website owners find it difficult to understand visitor behaviour even with good systems such as Google Analytics.

We have recently come across an excellent piece of software that not only allows them to monitor individual user behaviour in real time, but also facilitates direct engagement between visitor and user. This has been increasing conversions by an average of 15% in the websites we have implemented it in.

It seems that the individualised data gives a more enlightening perspective.

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