Archive for the 'Event' Category

Next Chef’s dinner menus posted, tickets available

Here you go all those who missed the first two chefs dinners, only 24 tickets for sale for each event.  They go fast.

Nov.03.2010 – Sloping Hills and Granville Island  Seasonal Beers (with Vern Lambourne – Brewmaster).

Link to the events (Nov.03.2010 and Nov.10.2010)
Nov.10.2010 – Venison, Squab, Bison and Bunnies – Week 4

To purchase Tickets – Week 4:

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Amazing chefs dinner!!!!

Amazing seafood dinner last night with  Catering Company – Savoury Chef, Liberty Wines and supplier Organic Ocean.   You had to be there. The flavors and pairings were amazing. Next week pork and the following week, venison and more!

Sommelier e Tastevin
Image via Wikipedia
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Get Your Money Where Your Mouth Is. David R. Portney

Get Your Money Where Your Mouth Is. How to use seminars and public speaking to market and promote your business, profession , or passion – profitably. David R. Portney 2009. ISBN 0976111179. This is a decent primer on public speaking as a business. But it is a really good example of non stop marketing and sales pitching on just about every page of the book.  He gives you the simple step by step  process of how to do this and all the logistics broken down into achievable bits.  He follows the rules of marketing very well as well as giving you realistic expectations for the business. So if you can get past the pure  US model rah rah selling style there is value in the book. It is very clearly written. watch for it on Amazon

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I draw your attention to a Rocket Academy workshop. The Product Launch Workshop

I draw your attention to an upcoming Rocket Academy workshop. The Product Launch Workshop .

We have compiled and compressed our best practices for Product Launch into a 1 day seminar. It is for those folks who have the responsibility for a product launch but have never had the formal training for it. Previous recipients of this training from us in private company settings have experienced a five fold increase in pickup and acceleration to their sales cycle compared to previous launches. We have never given this as a public session ever before. ( I confess I was against this as we do get tremendous results ($$$) with it). But I will be away in Argentina.

For this time only in Vancouver Dave and Geoff convinced our friends at the NRC to help(!) with the investment. So with their generous subsidy we can offer to you this information and access to our Product Launch specialists at ~ $200 bucks. This is a true value deal. We have partnered with our good friends at SFU Downtown, who have a great location, but seem to have a little trouble getting their online registration working. So there is still room in the session.

Time and location : March 13, 2008 – Vancouver, B.C. At SFU downtown (Time Centre)

Click Here to Reserve a Seat Now for the March 13 2008 Product Launch Workshop >>

About the Product Launch Workshop

The Product Launch Workshop is a one day program combining instruction and case examples. Designed for technology companies, the program content is based on proven methodologies. As well, the content is designed to provide valuable insight into common challenges faced by companies at the leading edge of technology.

The workshop follows a stepwise process that is documented in workbook that each participant can leave with and use to guide their own development of a launch plan. Both the workshop and the workbook are full of valuable hints and tips that will help technology companies better capitalize on market opportunity.

The program is designed for technology executives and marketers who are responsible for and involved with the product launch process.

You Will Learn

  • methods to assess product positioning and marketing messages
  • what kinds of promotional methods you can use
  • what kinds of marketing collateral are most effective
  • how to leverage publicity
  • how to budget for a launch event or campaign

Benefits of Product Launch Planning

An effective product launch:

  • builds market awareness
  • attracts more sales leads
  • reduces time-to-revenue

View Workshop Brochure

Attendees Will Leave With

  • ideas for promotions
  • checklists for marketing collateral inventory
  • hints and tips on cost-effective approaches
  • step-by-step process and workbook

March 13, 2008 – Vancouver, B.C.

Click Here to Reserve a Seat Now for the March 13 2008 Product Launch Workshop >>

Enjoy the launch session while I will still be in Argentina ( 30 degs again today – invariably sunny too) I ask for no fee in telling you about this great deal. You will just owe me one!

And that’s 30.