October 27th 2008
Sales on the Line. Sharon Drew Morgen.
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Sales on the Line. Sharon Drew Morgen. 1993. 978-1555520472. Meeting the Business Demands of the ’90s Through Phone Partnering Oh how I wish I had known about this book many years ago. This is the NY Times best selling book that launched SDM on her exploration of effective sales techniques. The advie is timeless and lays the groundwork for what she has continued to learn in Seling with Integrity and Buying Facilitation. I believe that she has written the complete guide to telephone qualification for every sales force. But it is more than that, her approach I think frees up most sales people to do a much better job in their entire approach. This is a quick ,easy read , but needs to be taken in with the rest of her material as she has covered a lot of ground since 1993.
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Category: Sales, Sales Efficiency
One Response to: “Sales on the Line. Sharon Drew Morgen.”
Hi,
I did discover SDM’s book “Sales on the Line” many years ago. I used the methods and they worked well. Helped me make a lot of sales.
Greg