September 4th 2006

Selling Air. Dan Herchenroether

Selling Air. Dan Herchenroether. A tech bubble novel. 2004. ISBN
0975422405. Hilarious and true! This has to be one of the truest
tellings of the Arms Merchants trade during the time of the dotcom tech bubble (As well as [email protected]) The story of two high value sales guys in two very
different companies in the same space. It contains most of the tricks we
ran up against and delightfully exposes the inner circle of comments. So
true and a fair retelling of where the money all went. If you lived
through it, a good revisit, if you missed it, a good history lesson.

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