December 12th 2004
Celebrate marketing. Ed. Rick Crandall.
Celebrate marketing. Ed. Rick Crandall. 1999. ISBN 1890777072. A collection of articles on marketing including local Noulan Bowker. Since it is an eclectic group, this is for general audiences. A good read (hey they are all in marketing!) and some useful nuggets are distributed throughout. Crandall has done this for several topics (worth a Google search)
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Category: Marketing
